The latest from THEME3

THEME3 Revolutionise Themed Retail at Merlin’s London Dungeon Tavern

THEME3, the UK based creative design and build company, has taken attraction retail to the next level at Merlin’s London Dungeon Tavern, creating a themed retail area incorporating live entertainment and interactivity that provides a fun finale to the visitor experience. Read the full article over at 
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Take to the air with the Snowman and Snowdog

FROM Thursday, visitors to the cable car will be greeted by The Snowman and The Snowdog, ushering in the Christmas flying experience. The sequel to Raymond Briggs’ enchanting classic Christmas animation, The Snowman, is complemented by a flying experience on London’s cable car. With this year’s extended opening, people of all ages can enjoy a Night Flight on the cable car to admire the bright lights of London. Closing times are 9pm Sunday to Thursday and
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ICF Magic Tree featured image

Visitors lap up Ice Cream Farm – The Grocer article

A breathless press release concerning visitor attraction The Ice Cream Farm in Cheshire, which “has welcomed over 125 ,000 visitors to it’s revolutionary new ice cream themed site”. The “free-to-enter” site features “‘Strawberry Falls’ Adventure Golf and ‘Honeycomb Canyon’ sand and water play” plus a “Fudge Farm”. So far, so euphemistic – but it’s easier to get into (and more artistically viable) than Dismaland. And Banksy doesn’t have “a snow
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Jonathan Fell the ice cream farm

The Scoop on The Ice Cream Farm

When milk quotas were introduced in 1986, dairy farmers had a tough choice to make: either buy more quota to continue producing the same amount of milk, or find a way of adding value to the excess milk. Jonathan Fell’s father decided to diversify and came up with the idea of producing a farm-based real dairy ice cream. The Ice Cream Farm was born.
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